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esri.ca

enterpriseLow RiskRecommendedeng · Canada
72
AI Score
Esri Canada offers geographic information system (GIS) solutions, including mapping, spatial analytics, and location intelligence, to enable informed decision-making for various sectors such as government, education, and enterprise.
enterprisegisb2bcanadasoftware
Overall score
72
Confidence 85%
SEO score
70
good
AI content prob.
0%
Higher = more AI
Domain age
25 years
mature · Est. 2000
8

Risk & compliance

Verdict: Recommended
Esri.ca is a mature, trustworthy site with high-quality content and good user experience, making it a solid choice for GIS solutions despite some SEO improvements needed.
Risk level
low
Low ad density, no malware signals from Google Safe Browsing (though skipped), and a stable domain with long expiration date suggest minimal security or operational risks.
Trust level
high
The domain has a 25-year age, uses HTTPS, has a professional registrar (MarkMonitor), and shows no signs of spam or malicious content, indicating strong credibility and reliability.
Malware risk
None detected
Ad intrusiveness
low
Risk types
4

Content & positioning

AI content prob.
0%
The content appears professionally written with specific industry terminology, detailed descriptions of services, and natural phrasing, showing no signs of AI-generated uniformity or keyword stuffing.
Content quality
high
Main topics
GIS mappingspatial analyticslocation intelligenceArcGIS softwaregeospatial AI
Positioning
Esri Canada positions itself as a leading provider of GIS solutions in Canada, leveraging advanced technology like ArcGIS and geospatial AI to offer mapping and analytics services for data-driven decisions.
Update frequency
medium
5

Tech & experience

Tech stack
HTTPS
Enabled
Mobile friendly
good
UX rating
good
Page structure
clear
6

SEO & traffic

SEO score
70
Traffic potential
medium
Keyword strategy
structured
Keyword optimization
Current focus
esrigiscanadaarcgislocation intelligence
Missing opportunities
gis software pricingspatial data analysis toolsgis training coursesarcgis alternativesgeospatial analytics benefits
Quick wins Fast results
optimiser meta description avec plus de mots-clésajouter des balises H1 pour améliorer la structurecréer du contenu sur les tendances GISintégrer des témoignages clientsaméliorer la vitesse de chargement des pages
Improve SEO by adding H1 tags, optimizing meta descriptions with more keywords, and creating content on trending GIS topics to attract more organic traffic.
Keyword analysis is based on page content inference, not actual search ranking data. For reference only.
7

Business model

Category
saas
Model
B2B software and services, likely through subscriptions, licensing, and consulting for GIS solutions.
Monetization
software licensingsubscription servicesconsultingtrainingsupport
Profit potential
high
9

Strengths & weaknesses

Advantages
+Long domain age enhances trust and authority
+Clear site structure with good mobile responsiveness
+High-quality content focused on specialized GIS solutions
+Strong brand association with ArcGIS and Esri
+Low ad intrusiveness improves user experience
Disadvantages
Lack of H1 tags may impact SEO and content hierarchy
Unknown tech stack limits technical optimization insights
Limited keyword opportunities in meta descriptions
Global traffic rank #614282 indicates moderate web presence
Update frequency is only medium, potentially slowing content freshness
11

Overall assessment

Overall score
72/ 100
The site scores well in technical aspects (HTTPS, mobile-friendly) and content quality, but SEO is average due to missing H1 tags and moderate traffic rank; trust is high from domain age, and business potential is strong in the GIS sector.
Growth potential
medium
Recommendations
1Add H1 tags to improve SEO structure and keyword targeting
2Expand meta descriptions with more relevant keywords to boost search visibility
3Create regular blog posts on GIS trends to increase update frequency and engagement
4Conduct a technical audit to identify and optimize the tech stack for better performance
5Leverage customer testimonials and case studies to enhance trust and conversion rates
12

Server & security

Response time
546 ms
IP address
198.102.61.110Las Vegas, US
CDN
none detected
SSL expires
May 4, 2026
Security headers
CSPframe-ancestors 'self' *.arcgi…
HSTSmax-age=31536000
X-FrameSAMEORIGIN
X-Content-Typenosniff
DNS records
A
198.102.61.110
MX
0 esri-ca.mail.protection.outlook.com
NS
pat.ns.cloudflare.comjohnny.ns.cloudflare.com
TXT
successfactors-site-verification=ZmNlMmNlNDA1MzBiN2VmODU1Y2U0OWIyNTY1OGM2MGVhYzFmMWI0MDM5MzMwYjk0N2QyNjY5NTJkYmYyZDM0MQ==adobe-idp-site-verification=b3dad57367d7e6a32360a5e71ac9a3bb289a1b613f4069da7b07b72b9d2fe2f6ZOOM_verify_VyYs2RzZ8eqo3vKh9XqjU1
Tech data updated 4h ago
3

Domain background

Domain age
25 years
Registrar
MarkMonitor International Canada Ltd.
Created
2000-10-12T23:04:55Z
Expires
2026-12-13T05:00:00Z
Last updated
unknown
Site stage
mature
Analyzed December 1, 2024 · Report ID: b9216477