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hearst.com

contentLow RiskRecommendedPortuguese · Global
82
AI Score
Hearst.com serves as the corporate gateway to Hearst, a multinational conglomerate with roots in publishing. The site highlights the company's portfolio, including iconic titles like Cosmopolitan, ELLE, and Esquire, as well as its data and diversified business interests. It provides career information, press releases, and an overview of the company's impact across media. The site is designed for investors, job seekers, and media professionals.
MediaCorporateEstablishedDiversifiedGlobal
Overall score
82
Confidence 85%
SEO score
75
good
AI content prob.
10%
Higher = more AI
Domain age
31 years
mature · Est. 1994
8

Risk & compliance

Verdict: Recommended
Hearst.com is a high-quality, trustworthy corporate site with strong SEO footing, excellent technical performance, and a clear business model. Minor issues like missing meta descriptions do not undermine its overall value, making it a recommended site for users seeking credible media industry information.
Risk level
low
No security issues detected, domain is registered with a reputable registrar (CSC Corporate Domains) until 2026, and the site has a professional appearance with no spam signals.
Trust level
high
Domain age of 31 years, HTTPS enabled, Google Safe Browsing status safe, and the site belongs to a well-known global brand with a strong reputation.
Malware risk
None detected
Ad intrusiveness
medium
Risk types
4

Content & positioning

AI content prob.
10%
The content appears professionally written with varied sentence structures, specific industry references, and authentic brand messaging. No signs of AI generation patterns such as repetition, unnatural phrasing, or keyword stuffing are evident.
Content quality
high
Main topics
MediaPublishingNewsEntertainmentDiversified Business
Positioning
A diversified global media and information company that leverages its portfolio of iconic brands to deliver content and data services across multiple platforms.
Update frequency
medium
5

Tech & experience

Tech stack
ApacheMagentojQueryLodashBootstrapGoogle AnalyticsGoogle Tag Manager
HTTPS
Enabled
Mobile friendly
good
UX rating
good
Page structure
clear
6

SEO & traffic

SEO score
75
Traffic potential
high
Keyword strategy
structured
Keyword optimization
Current focus
hearstlatestnewscompanyassetpublisherannuallettersteve
Missing opportunities
structured data markupvideo content optimizationlocal SEO for physical officesvoice search optimizationblog section for long-tail keywords
Quick wins Fast results
Add meta descriptions to all pagesImprove internal linking between brandsOptimize image alt tagsImplement breadcrumb navigationIncrease page speed via image compression
The site has a strong SEO foundation with a good title and heading structure, but lacks meta descriptions and structured data. Quick improvements in these areas can enhance click-through rates and search visibility.
Keyword analysis is based on page content inference, not actual search ranking data. For reference only.
7

Business model

Category
content
Model
Advertising and subscription revenue across magazine, newspaper, and digital properties, with additional income from data services and licensing.
Monetization
AdvertisingSubscriptionsLicensingData Services
Profit potential
high
9

Strengths & weaknesses

Advantages
+Established brand with 31-year domain history and global recognition
+Comprehensive tech stack including modern frameworks and analytics
+Clear site structure with multiple navigation aids and mobile optimization
+High-quality, professional content that reflects the company's authority
+Strong SEO foundation with good heading and keyword use
Disadvantages
Missing meta descriptions on the main page, reducing click-through potential
Language detection shows Portuguese while content is primarily English, indicating potential localization issues
Medium ad density may detract from user experience for some visitors
11

Overall assessment

Overall score
82/ 100
The site scores well due to its strong technical foundation (good mobile friendliness, clear structure), high-quality content from a prestigious media group, solid SEO with minor deficiencies, high trust and low risk, and a robust business model with high profit potential. The global traffic rank (#55673) confirms a notable web presence.
Growth potential
high
Recommendations
1Add meta descriptions to all key pages to improve search snippet appeal
2Implement structured data (e.g., Organization, Article schema) for enhanced search results
3Consider reducing ad density or refining placements to boost user experience
4Ensure consistent language across the site to avoid detection mismatches
5Develop a blog or news section to target long-tail keywords and increase organic traffic
12

Server & security

Response time
405 ms
IP address
151.101.43.52San Jose, US
CDN
none detected
SSL expires
May 16, 2026
Security headers
CSPnot set
HSTSmax-age=300
X-FrameSAMEORIGIN
X-Content-Typenosniff
Google Safe Browsing
No threats detected
DNS records
A
151.101.43.52
MX
10 hearst-com.mail.protection.outlook.com
NS
pdns73.ultradns.netpdns73.ultradns.bizpdns73.ultradns.com
TXT
google-site-verification=MYIZrKtqSPysNnlb1FKpUU0HGWEjdpoKiezkfH-8hFswrike-verification=MzkwOTQzNDo2N2Q0MzI1YzlkYzg2MDBiNDkwNmJhZjFlZDQ2M2IxNTk2NDc0ZjIwMWZkMzNkYzNmMDIyZWFlYmYyZGJhMTlkMS=ms38393776
Tech data updated 3h ago
3

Domain background

Domain age
31 years
Registrar
CSC Corporate Domains, Inc.
Created
1994-06-21T04:00:00Z
Expires
2026-06-20T04:00:00Z
Last updated
Not available
Site stage
mature
Analyzed March 22, 2025 · Report ID: 15685b01